First I read everything I can about the ski resort.
Then I visit the resort. While at the resort and on the mountain, I'll snap reference photos, look out for what makes the resort unique visually and do some sketches at the lodge.
Also at some point, I ride, hike, skin or bootpack to the highest point of the resort and collect a bag of snow, which I document on my skiposters.art Instagram.
Back in the studio I mix this snowmelt with gesso to make the entire white paint surface of the Summit Edition. Basically all the snow white background paint you see on the Summit Editions is made from actual snowmelt from the highest point of that specific resort. It takes about a gallon of snowmelt to make each limited edition.
The Vertical edition prints also get a few drops of specific snowmelt mixed into their colors too.
That way each artwork has an actual physical and tangible connection to the resort. I want these posters literally dripping with authenticity.
Over the next few months, I make dozens of sketches and color studies trying to tell the unique visual story of the resort.
I want the piece to be visually beautiful, but have a second layer of history and meaning.
When I can refine no more I make my screens, mix the snowmelt with the paint and then handprint the pieces one by one.